HELLO, I'M SHERRY SHABAN

I WANT TO SHARE WITH YOU MY STORY...

From a young age, I carried a quiet, yet persistent pressure to do more, to be more, and to always give my best. I was an overachiever at heart, always striving to meet the expectations I set for myself, often pushing past my own limits. As a competitive swimmer, I poured everything into my training, always seeking the next challenge. But when I was hit by a car in high school and severely damaged my spine, my world changed in an instant. Suddenly, my identity as an athlete was stripped away.

For years, I lived in pain, relying on daily medication just to get through the day. It felt like my body was betraying me. But I wasn’t ready to give up. I signed up at a gym, determined to get strong, to stop depending on others, and most importantly, to stop being controlled by my pain. Slowly, through sheer determination, I built my strength back, and eventually, I was able to stop taking my pain medication altogether.

That experience sparked a deep passion in me to help others do the same—to find freedom in their bodies and overcome whatever limitations they faced. So, I shifted my career, trading a master’s degree in chemistry for a path in exercise science. I became an athletic therapist, an osteopath, and opened two CrossFit gyms. I dove headfirst into the science—nutrition, fitness, injury rehabilitation—and I was on a mission to find the “perfect” way to eat and train.

But in my pursuit of the truth, the science, and the “right way” to eat, I found myself spiraling. As a perfectionist, I was obsessed with finding the ideal diet, jumping from one to the next, always chasing the latest rule. The more strict I became, the more I noticed my food choices were becoming increasingly limited. My list of “approved” foods grew shorter, and the rules kept getting more intense.

But rather than feeling more in control, I became more and more confused. The boundaries I’d set for myself began to feel suffocating, and instead of the balance I sought, I found myself losing control. What started as a “cheat meal” turned into full-on binge weekends. The cycle of restriction and indulgence felt like a constant battle, one I fought in secret. How could I—the one who had all the knowledge, who helped others through their fitness journeys—be struggling so deeply?

It wasn’t until one fateful morning, after a binge, when I realized I had driven across town just to hide my “binge foods” that I understood what was really going wrong. My problem wasn’t willpower. It wasn’t a lack of discipline. It was deeper than that. It was my nervous system. My body was locked in what I call “protection mode,” a state of fight or flight. This meant my hormones were completely out of balance, driving the cravings that I couldn’t stop, no matter how hard I tried.

And that’s when everything shifted. I stopped focusing solely on fitness and nutrition, and began to understand that true healing came from a more holistic approach. I learned that health isn’t just about what you eat or how much you move—it’s about rewiring the nervous system, balancing hormones, and healing the emotional and physical trauma that keeps you stuck in destructive patterns.

Now, my focus is on helping others break free from these cycles—not through restrictive diets or impossible standards, but by creating a healthy relationship with food and movement. Together, we heal your emotional wounds, release the trauma that’s been driving your behavior, and rewire your mind to break free from patterns of self-sabotage. We reclaim your body through nourishment, movement that feels good, and a mind-body connection that supports lasting change.

To truly release weight and find peace in your body, you have to first be healthy in your mind, your emotions, and your nervous system. Diet culture has it all wrong. It tells us that we need to lose weight to be healthy, but the truth is, you must be healthy to release weight. When your body feels safe, when your hormones and nervous system are in balance, your body will naturally release the weight it’s holding onto for protection.

I’ve walked this path of transformation, helped thousands of others do the same, and now I’m here to walk it with you too. If you're ready to stop fighting, to stop the confusion and cycles, to truly heal from the inside out, I’m here to guide you every step of the way. Your journey to health, freedom, and self-love begins here.

Love,
Sherry

Calm the Craving: 7 Steps to Break the Emotional and Binge Eating Battle

Learn to Regulate Your Nervous System So You Abolish the Cravings, Make Peace with Food, and Watch the Weight Naturally Release Itself.

Don’t know where to begin? 

Book a free 30-minute clarity call with Sherry to create a strategy to move toward your goals.

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